Calculate your YouTube engagement rate instantly. Enter likes, comments, and views to measure your video performance and channel health. Free tool, no signup required.
Input average views, likes, comments, and dislikes per video.
See your engagement rate calculated as (total interactions / views) x 100.
Compare against YouTube benchmarks: Excellent (8%+), Good (4-8%), Average (2-4%), Below Average (<2%).
Monitor your engagement rate over time to ensure your content continues to resonate with your audience.
Measure the effectiveness of your YouTube marketing strategy beyond just view counts.
Evaluate potential YouTube creator partners by their engagement rate, not just subscriber count.
A 4-5% like rate (likes / views x 100) is considered healthy on YouTube. This is one of the strongest signals for the recommendation algorithm.
YouTube's algorithm heavily weights comment engagement. Videos with active comment sections get recommended more often.
Calculate your engagement rate monthly to spot trends. Compare across content types to find what resonates most with your audience.
High views with low engagement often means your content is reaching a broad audience but not deeply resonating. Focus on creating content for a specific audience rather than broad appeal.
YouTube engagement rate = (Likes + Comments + Dislikes) / Views x 100. This measures how actively viewers interact with your content.
A good YouTube engagement rate is 4-8%. Rates above 8% are excellent. The average is around 2-4% depending on the niche.
Yes, completely free with no signup required.
Dislikes are still a form of engagement — they show viewers interacted with your content. YouTube's algorithm considers all interactions, not just positive ones.
Ask viewers to like, comment, and subscribe. Respond to comments. Create content that sparks discussion. Use end screens and cards to keep viewers engaged.