RG73: Growth Tactics That Helped Craftsy Achieve $50 Million Selling Online Courses
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Creating an online course is an undertaking. Creating thousands is just a whole another level, and Craftsy has done just that. For today’s episode I invited John Levisay, CEO of Craftsy, a company that creates and sells online tutorials in the arts and crafts space (sounds familiar? ;)… John will show you how they took
Continue ReadingRG72: Thousands of Customers With Viral Loops and Earned Media With Geoffrey Woo From Nootrobox
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Sometimes you just need to be lucky and have a great product if you want to go viral or get picked up by journalists on big websites and publications. But this case study from Nootrobox will show you how to improve your odds if you want to really make it on big publications and get
Continue ReadingRG71: 160k Email Subscribers by Leveraging Content Marketing With Alyce Currier From Wistia
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Content marketing is a term so repeated in the digital marketing space that it can easily lose it’s meaning or be associated with pure buzz and nothing concrete. I get it. But this is the story of a company (Wistia) and how they broke through the noise by understating exactly what type of contenting they
Continue ReadingRG70: Using Joint Ventures to Grow Your Business With Ashley Hockney From Teachable
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Ashley Hockney from Teachable joins us to discuss how they used joint ventures to grow their million dollar platform. If you are not familiar with it, Teachable is a platform that enables you to create and manage your online courses and in this episode I talk to Ashley to discover the different tactics they used
Continue ReadingRG69: The 8 Step Infographic Strategy That Helped Venngage Increase Leads by 400% With Nadya Khoja
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Infographics are a great tool for an outreach strategy when you want to connect with bloggers, companies or influencers. They enable you to give value before asking for anything and they help you achieve backlinks for SEO, social or direct traffic and authority when the people you reach out to shares your graphics. Nadya Khoja
Continue ReadingRG68: A Multi-Touch Link Building Tactic to Help You Rank Quicker With Bill Sebald
Podcast: Play in new window | Download
Subscribe: iTunes | Android | RSS
Link building is time consuming and can often be very frustrating. It’s also a long term game for which you have to be patient. But if yo want to see some quick wins, then Bill Sebald, today’s featured guest, has the perfect strategy for you.
Continue Reading