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If you really want to know how to create a webinar that converts, all you have to do is listen to John Lee Dumas. The guy is KILLING it, he even publishes monthly income reports demonstrating his financial results and how much of them come from webinars. He specifically shares with us that 75% of

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Using emotions in the copy and images of your sales pages and call to actions increase conversion rates because you focus on inviting visitors to join by pointing out how they will feel once they do whatever you are asking of them. Instead of focusing on  the features of your product or offer, you need to focus

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This episode is for you if you want to learn how to become a good speaker… Why would you want to do this? Because its the ultimate way for building your authority and penetrating a circle of influence and recognition among the highest levels inside your industry while building an audience of raving fans. Because

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Doing iTunes or podcast SEO is just as important as taking care of your website’s search engine optimization for Google results. The difference is that you are optimizing your podcast to rank higher in iTunes search results. The reason is that people search for problem solutions in iTunes just like they do in Google, and

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If you have a website and expect to make money from it, you should be doing Facebook ads retargeting no matter how you expect to make money from your website. Why? I’ll answer that with another question; How do you feel the first time you shake someone’s hand as opposed to the second time you

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Email list segmentation is the best way to create a stronger bond with your audience and your community, because the more relevant you keep the conversation and your messages, the more your subscribers will like and trust you. Today’s episode is a solo session on email marketing segmentation. The last time I did a solo

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Great Facebook ads have a very specific anatomy. It’s a science that if you are trying to figure out all by yourself can take you a very long time to get right. Instead, listen to what experts like Valerie Shoopman have to say and teach about creating effective Facebook ads. Don’t beat your head over

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Are you spending enough time in content syndication and promotion? Chances are you spend more time creating blog posts and podcast episodes than getting the word out about your awesome creations. James Schramko, my guest on today’s episode is very strategic on how he handles his content syndication. He knows exactly where he has to

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One sure way to sink your business online is by doing Social Media wrong. Things like over-promoting yourself, not knowing how to talk to your followers and a bunch of other mistakes can destroy your brands reputation very quickly. Nellie Akalp is CEO of CorpNet, a company that provides legal services like submitting trademarks, registering

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A YouTube marketing video is one of the best ways to get people to relate with you, and improve your personal branding because you are showing your face, your voice and your personality in a way that is also easy to consume. Amy Schmittauer, founder of SavvySexySocial.com a social media brand that teaches you how