My name is Borja Obeso (Its pronounced B o r H a as in hhhamburger), i’m the founder of rebelgrowth.com and these are some of the things you can expect to get from here:
- Innovative Online Marketing and Growth Hacking Strategies
- How to Start a Business Online The Right Way in United States And Drive Targeted Traffic
- How to do Audience Research, Segmentation And Personalization to Stand Out From The Rest
- Use Lean Strategies to Validate, Grow And Promote Your Business Without Wasting Time And Money
- Learn How to Increase Your Conversion Rates by Thinking Outside the Box
Now that you know what you get, let me be a little selfish and talk about yo (that’s the word “me” in Spanish)
What i do Every Day
I interview CEO’s, marketing experts and Startup founders on my podcast. I also share what i’ve learned about online marketing and entrepreneurship on the show and on my blog.
I have learned all of these things from creating websites or projects like Creativiu.com, which is a online learning platform for arts, crafts and other creative topics.
I also used to own a Carwash back in 2011 (not fun at all).
I got introduced to the online business world back in 2010/2011 (pardon my bad memory) when i was working for a tourism related Startup.
The guy that hired me (really nice guy btw), brought me in for an interview and asked me:
“So Borja, do you know anything about SEO or HTML tags”
Me: “Uuuh, yeah absolutely!” (like the Japanese anime? i thought to myself)
Him: “Cool, you can help us get clients searching for these keywords then…”
Me: “Oh yeah, keywords, duh!”
I didn’t know squad, and he knew it. But i guess they were in a hurry, so they hired me!
I went home and ate all of the information i could find about SEO, SMO (which isn’t even a term used nowadays) and Social Media management.
I also tried to teach myself HTML, CSS, PHP and photoshop in a couple of weeks!
Bad idea, great recipe for information overload. Plus I quickly found out i didn’t needed to learn how to code. A classic rookie mistake. If you ask my wife she’ll tell you it’s because i’m a Scorpio, whatever that means.
Fast forward a year after being hired, i learned a TON LOAD of things about online marketing and started applying them to side-projects and niche websites (Yeah, just like every other internet marketer out there).
I quit my job thanks to that nice little extra income.
Kept doing more and more and eventually started what is now Rebel Growth, to let my noisy aunts know i wasn’t selling drugs for money.
Started the podcast because “it was hip”, everyone else was doing it and most importantly, I wanted to make some connections. (I now advise surveying your audience, if you have one, before doing something like launching a podcast)
Luckily, it turned out great.
Here’s a picture of me and two other famously know “online entrepreneurs” that shows
how much i got into the online biz world what a tacky marketer i am posting a picture for social proof (face palm emoji)
No really, these dudes are really cool, and they are the type of people i’ve been able to get to know thanks to my podcast, where i teach you how you can do it too.
See you around amigo!