RG76: Using Integrated Viral Marketing to Get 200k Active Users With Pedro Magriço
Virality is awesome.
Because it let’s you grow on autopilot-mode.
If you have an awesome product, you can integrate a viral aspect into it so it does all the leg work for you.
Pedro Magriço, Director of Marketing & Growth at Typeform join us on today’s episode to talk about how they have been able to acquire over 200 thousand active users thanks to introducing a viral aspect into their form building product.
- How Typeform structures their growth team
- How and why their product goes viral
- How do you scale virality
- What is a viral coefficient and how do you make use of it
- Testing virality