Generate structured data (JSON-LD) schema markup to help search engines understand your content and earn rich snippets in Google search results. Free tool, no signup required.
Select from Article, FAQ, Product, Organization, LocalBusiness, HowTo, or BreadcrumbList schema types.
Enter the name, description, URL, image, and author information for your content.
Get properly formatted JSON-LD schema markup ready to paste into your page's HTML head section.
Add schema markup to qualify for rich snippets in Google — star ratings, FAQ dropdowns, recipe cards, and more.
Generate properly formatted JSON-LD without memorizing schema.org syntax or writing it from scratch.
Add LocalBusiness schema to help Google display your business information in local search results and Google Maps.
Add Product schema to display price, availability, and reviews directly in search results.
Google recommends JSON-LD over Microdata or RDFa. It's easier to implement and maintain since it's a separate script block.
Always validate your schema markup using Google's Rich Results Test (search.google.com/test/rich-results) before deploying.
FAQ schema can help your pages take up more SERP real estate with expandable Q&A dropdowns directly in search results.
Google penalizes misleading schema markup. Ensure your structured data accurately represents the visible content on your page.
Having schema markup doesn't guarantee rich snippets. Google decides when to display them. Ensure your markup passes validation, your page is indexed, and give it 2-4 weeks to take effect.
Use Google's Rich Results Test to identify specific errors. Common issues include missing required fields, incorrect data types, or URLs that aren't accessible.
Schema markup is structured data you add to your HTML that helps search engines understand your content better. It can result in rich snippets — enhanced search results with additional visual information.
Yes, completely free with no signup required.
We support Article, FAQ, Product, Organization, LocalBusiness, HowTo, and BreadcrumbList schema types. These cover the most common use cases.
Add the generated JSON-LD code inside a <script type='application/ld+json'> tag in your page's <head> section, or just before the closing </body> tag.
Schema markup doesn't directly improve rankings, but it can earn you rich snippets which increase click-through rates, potentially leading to indirect ranking improvements.
Use Google's Rich Results Test at search.google.com/test/rich-results to validate your structured data and preview how it might appear in search results.