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MD30: A Content Marketing Strategy For Rapid Growth With @ryanwashere

http://feeds.soundcloud.com/stream/224134921-borja-obeso-md30-a-content-marketing-strategy-for-rapid-growth-with-ryan-stewart.mp3

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content marketing strategy

A content marketing strategy can be the difference between being completely stuck with online marketing or getting things going in a steady and scalable way in a controlled environment. but there are things to consider when deciding to start a content marketing strategy, you can’t go from one thing to another and you have to know what works best for you.

I have mentioned before how you can create one type of content and then repurpose it into other types, if you have a team capable of managing this. For example creating a video, from that video you take the audio and make it into a podcast episode, you then transcribe that audio, edit it and turn in into a blog post, you then summarize the post ad graphics and turn it into an infographic.

There’s a lot of things that you can do and today’s podcast episode features Ryan Stewart from webris.org who share his way of systematizing content creation and promotion, he has landed a lot of big clients thanks to his content marketing efforts.

Some Key Takeaways

  • When to consider creating content
  • What type of content should you create
  • Who to target with different types of content
  •  How to create a system for consistency and efficiency

Resources

Medium

Google Analytics

SEO tools for research

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About Borja
Hi, I'm an entrepreneur. I created this blog to share my ideas and knowledge with you. If I'm not racing bikes, I'm here pounding the keyboard and drinking coffee.

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