MD34: Using Humor in Marketing Campaigns With @BryanKramer

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For this episode Bryan Kramer from purematter.com, a role model of a marketer for several reasons, joins me to talk about how implementing humor in your marketing campaigns can be the solution to low budget marketing plans, why you should consider doing it, the do’s and don’ts and the case of how dollar shave club got tens of millions of video views.

Resources

There is No B2B or B2C: It’s Human to Human #H2H

Shareology

dollarshaveclub.com