4 Interesting Ways to Get New Customers
There are about as many ways to get new customers as there are customers themselves.
Customers can make or break your business. They’re the people who buy what you’re selling and encourage others to do the same. Of course, there are standard ways that all companies use to get the customers they need to succeed. However, if you’re looking for something a little more creative, there are remarkable ways to advertise your services that reflect your business style and personality.
Here are four interesting ways to find the buyers you need to propel your business forward and get new customers fast.
1. Go to their place
Do you know people who could use your product or service? Good. Now go to their house.
It sounds a little odd when you think about it, but hosting an event at a customer’s place can help you get new customers in ways that are harder to do online.
A customer who already enjoys your products or services will be more willing to tell a friend or colleague of theirs to use what you sell. Your potential customers get to speak with you personally before buying from you. Since they feel that they can trust you, they’re more likely to feel satisfied with their purchase.
2. Take on unlimited service
You know how it feels: you buy a product and take it home. Excited and giddy, you can’t wait to try it out. This product is going to change your life!
Once it’s out of the box and you begin to use it for a few months, it breaks. You email the company for help and they spill some sort of unhelpful jargon that means they won’t help you.
“People are willing to pay top-dollar for convenience.” – Derek Halpern
You can be better and offer unlimited service. Make it easy for someone to use your product because it’s convenient to contact you.
Great customer service means your current customers talk to your potential prospects and brag about how great you are. Get new customers by word of mouth when you offer amazing service.
3. Stand out
Tons of companies offer similar products and services. In a world saturated with businesses that are out to market to millions of consumers, you have to create a way to stand out.
Put your slogan and contact information on an object that someone will take a second look at. Think outside the box. It doesn’t have to be directly related with your business. Get creative and find a way to make a customer laugh and pick up the phone to call you.
4. Give away something ridiculously useful
Users are always talking about companies who give away great content, tools and products positively. Can you think of a time when this wasn’t the case? Who says: “I can’t stand that business. They give away fantastic services for free.”
Getting new customers means expanding your comfort zone, being helpful, standing out and giving away useful content. When you know you your customers is and what your customer wants, you can get new customers who are loyal fans of your company.
What are some successful ways you’re getting new customers for your business?