5 Super Effective WordPress Plugins to Boost Your Email List
An email subscriber list is one of the most valuable assets of any online business. An active subscriber list not only brings regular traffic to your website, but also helps you generate repeated sales and bring referral contacts.
With so many changes to Google search engine algorithms lately, email lists have become by far the most reliable traffic generation source as well.
That’s why increasing email signups has become one of the primary objectives of most online marketing campaigns.
With so many WordPress plugins available, it is now much easier for you to convert your website traffic into email subscribers.
But just to make the choice simpler for you, I’ve handpicked 5 of the most effective list building WordPress plugins.
The Cerebro plugin by smartduu.com a company that I personally founded uses the concept of artificial intelligence to display different versions of your website to different types of audiences based on their actual interest and demographics (geo location, behaviour, etc.)
2. The Hello Bar
The Hello Bar is another super effective way of getting more email subscribers. When you install the Hello Bar plugin, it displays an eye-catching bar at the top of your website.
One of the great things about this plugin is its versatility in options and the different objectives that can be achieved through it.
You can either use it for directly collecting email addresses with a simple opt-in form, or you can promote the most valuable content of your website with it, and route visitors to particular pages.
Some of the largest blogs and websites like Problogger and QucikSprout use this plugin to promote their content and get more subscribers.
It also gives you email subscriber statistics and can be integrated with all major email auto responder services.
Selz is a modern list building plugin with lots of versatile features. It has extremely flexible options that allow you to create image and multimedia based opt-in forms for your website.
A major advantage of Selz is that it can be used for both free and paid email opt-in campaigns. You can simply use it for collecting email addresses against a free resource, or you can integrate it at the backend with payment services likes Paypal and use it to sell digital products.
Famous marketing pros like Kristi Hines of Kikolani also speaks highly of Selz as a list building tool and has also done a detailed review of the plugin with in-depth details of its features.
Apart from collecting email addresses, Selz can also accept Master card and Debit Card payments, and accepts more than 190 currencies. You also don’t need to separately set up an auto-responder to deliver your digital products because as soon as the visitor enters his email address, the digital product is automatically delivered to him.
If you have any existing lists with Mailchimp or AWeber, you can link them up with Selz without any problem.
Although Wp-Leads is an old WordPress plugin, but it is so simple and effective that it should be a part of every blogger’s repertoire.
While other list building plugins directly ask for the email address of the visitors, this plugins adopts a different approach. It adds a small “Subscribe to Mailing List” check box at the bottom of your blog’s comment box that is selected by default.
So whenever a visitor comments on your blog, he’s automatically subscribed to your mailing list. The visitor, of course, can uncheck the box if he wants. But that doesn’t usually happen.
This plugin is a proven success when it comes to email list building. You can integrate it at the backend with your auto-responder service.
You can also change the text content of your check box and test different lines to increase your sign ups.
5. Optin Skin
Optin Skin is perhaps the most widely used paid WordPress list building plugin. It is packed with powerful features that can be used to super charge your email subscriber rates.
Optin Skin can be used at different locations of your blog in the form of widgets and scripts. It can, however, appear a little confusing because of the large number of options it offers.
But once you get the hang of it, it’s not only extremely quick to create opt-in forms but also looks very attractive to the users.
Like all major opt-in plugins, you can integrate it with Mailchimp, Aweber and a few other email auto-responder services.
Converting your regular website visitors into email subscribers should be one of your primary blogging objectives. By using these plugins, you can start getting more subscribers from your blog and build a community of loyal readers and visitors around your website.
If you think there are other plugins that I should have included in the list, do let me know in the comments.